Meet The Team

Creative people. Results driven. Forward thinking.

Jennifer Wynn Stoll

- President & CEO

Jennifer is the CEO/President of Utility Reduction Analysts, a Certified Women’s Business Enterprise in Michigan. A graduate of Michigan State University, Jennifer has been helping clients across the United States solve problems and save money for more than 35 years. A trusted utility, waste, and telecom expert, Jennifer has an extensive background in contract negotiation, mediation, and vendor management. Focused on advocating for her clients and building vendor relationships, Jennifer’s optimism and honesty help her build bridges, not barriers. Responsive and reliable, clients stay with URA for multiple contract terms of 10+ years.

  • 35 years utility consulting and corporate experience
  • Michigan State University, BA

Client quote – “URA has provided the best vendor care I’ve seen in 30 years.”

Richard Doher

- Senior Analyst

Richard has been a Senior Analyst at Utility Reduction Analysts for over 10 years, helping companies save millions of dollars. He specializes in complex data analysis (thousands of meters), contract review, monthly monitoring, and vendor negotiation. Richard is a Certified Energy Procurement Professional who earned a BA in Supply Chain Management from Michigan State University. Clients trust and respect Rich because of his wealth of knowledge and experience with tariffs and rates around the country. Rich makes complex situations understandable and profitable!

  • 15 years complex data analyst, extensive technology background
  • Michigan State University, Supply Chain Management
  • Certified Energy Procurement (CEP)

Client quote – “Rich is invaluable to our company. He saves us time and money and always makes our needs his priority”.

Anita VanDerziel

-Corporate Services/Client Care

Anita has been managing the Client and Corporate Services for Utility Reduction Analysts for the past 10 years. With over 35 years of high-level administrative experience, Anita oversees all aspects of client relations and provides additional operational and technical support. As a military wife, her attention to detail and care for others is unprecedented. Clients have called Anita ‘invaluable’, and anyone who knows her understands why. 

  • 35 years high level administrative experience
  • Client relations, operational and technology support
  • Project manager and vendor lead

Client quote – “Anita is amazing, a lifeboat when you need help”.

Brian Whitscell

- Communications / IT

Brian is the Communications and IT Director for Utility Reduction Analysts. With over 25 years of technology experience, Brian supervises all facets of system development, operations, data management, and cybersecurity.  From Purchasing Manager to Production Engineer, Brian has a diverse professional background. Responsive and trusted, he goes the extra mile to ensure clients are highly satisfied. 

  • 25 years of information technology experience
  • System development, operations and communication technology

Client quote – “Brian helps us understand the complex, simply. What a time-saver”.

Rachel Ray

- Data Analyst / Marketing

Rachel has over 20 years of data analysis experience, including working for Merrill Lynch as a Client Associate. In addition to her analysis experience, Rachel is a gifted artist. She handles all of the URA social media posts, e-blasts, and Client Savings Reports. Rachel loves making things more beautiful and bringing clients good news. Rachel lives by the Golden Rule and works on every project with the highest degree of excellence. We were delighted to find a new part of our team with a unique respect for data accuracy and a caring heart. 

  • 20 years of data analysis experience
  • Marketing, social media and graphic design expert

Favorite quote about Rachel: “Rachel is a rare find, a treasure. Don’t pass up hiring her; people like Rachel are hard to find.”

Lara Snowden

- Customer Support/Billing Coordinator

Lara Snowden is the Customer Support/Billing Coordinator for Utility Reduction Analysts. A graduate of Michigan State University, Lara has over 27 years of administrative and bookkeeping experience and has been with URA since 2008. Lara is also part of the marketing team and loves research.

  • 27 years administrative and bookkeeping experience
  • Michigan State University, BA 

Favorite quote about Lara: “She’s Word girl.”

Scott Lautner

- Research Analyst/Rebates Representative

Scott is the newest member of the URA team and is the lead research analyst helping businesses utilize savings opportunities available through utility and government energy efficiency programs. Scott’s business and mathematical background are a great asset to the URA team.

Scott’s grasp of complex calculations, communications skills, and sense of humor make him a valuable and delightful addition to the URA team.

  • The University of Michigan, BA in Economics

Favorite quote about Scott: “Scott is the millennial we needed, he brings a fresh perspective combined with a great work ethic, and he’s honest through and through.” 

John Stoll

- Consultant

John has played a crucial role at Utility Reduction Analysts, introducing Jennifer to the business in 1999 and supporting her vision for URA. John has provided insight and support as a consultant and board member of URA.

  • 30 years of experience in business
  • Notre Dame University, MBA

Favorite quote about John: “He loves his family and will do anything he can to help others.”

Evan Stoll

- IT Support

Evan has been working with computer programming and software development for over 10 years. He has provided IT support to URA since 2010. Evan is skilled in finding answers to IT problems and supporting our needs, so the URA team can continually care for clients.

  • Ferris State University, BS Computer Information Systems

Favorite quote about Evan: “Evan doesn’t give up.”

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